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Scoping call
Service · 03 / 06

A senior brain, not a full agency.

Fractional SEO leadership for in-house teams. When you don't need a full retainer engagement — you need a senior operator on the call. Workshops, monthly retainers, or two-week embeds. The same six humans who ship our retainer work.

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  • 6 ops
    Available for consulting work
  • 6.2 yr
    Avg. team tenure
  • 48 h
    Scoping turnaround
  • 0
    Account managers between you and us
Engagement shapes

Three ways to work with us.

We don't put 'tell us what you need' on the page. Pick a shape; we'll tell you if it's the right one on the call. Sometimes you need a different one.

Workshop

Half-day or full-day, on-site or remote. Targeted at one decision: a migration call, an information-architecture overhaul, a strategy reset after a bad quarter. You leave the room with a one-page memo and the next three sprints scoped.

$2k–$4k · one-shot

Retainer

Monthly. A named operator embedded in your Slack, in your sprint planning, in your dashboard reviews. Anything from 8 hours / week to 24 hours / week — we publish the actual time tracker.

$2k–$5k / mo · 3-mo min

Embed

Two-week sprint inside your team. We sit in your standups, ship work alongside your engineers, and leave with the playbook documented for whoever runs SEO when we're gone.

$7k–$12k · 2 weeks
Who hires us

Four situations where consulting beats retainer.

You have an in-house SEO lead

You don't need a full agency — you need senior peer pressure and a sanity check on the roadmap.

You're between SEO hires

Your last SEO left and the next one is months away. Don't pause the work.

You're scoping a migration

You need someone who's been through ten of these to keep you out of the obvious traps.

You need to fire your current agency

We'll help you write the transition memo before we say yes to your retainer. Sometimes we're not the answer.
What's out of scope

We say no to plenty.

Consulting is the engagement shape where 'no' shows up most. The list below isn't exhaustive — it's just the ones that come up every month.

  • Out of scope

    Coordinating freelancers

    If you want a project manager wrangling writers and devs, you need a different kind of agency.

  • Out of scope

    Replacing your CMS

    We'll consult on the choice, but we're not the people implementing it.

  • Out of scope

    AI/SEO 'thought leadership'

    We don't ghost-write for your CEO. We'd rather help you ship the work and let it speak.

  • Out of scope

    Anything we'd be embarrassed by

    We turn down ~2 of every 5 consulting calls. We'll tell you why on the call.

Book a 30-minute scoping callWe'll tell you if we're not the right call
ZZasibis.

A six-operator SEO studio. No account managers. We ship code and copy, not recommendations. Reporting that survives a CFO meeting.

~3 roster slots open this quarter
Services
  • SEO Audit
  • Link Building
  • SEO Consulting
  • Content & On-Page
  • Technical SEO
  • International SEO
  • Crowd Marketing
Industries
  • E-commerce
  • SaaS
  • Local & Multi-Location
  • B2B & Professional Services
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